HTC recently launched its latest smartphone focusing on the Blockchain, the “Exodus One.” Hereby the weakened mobile phone manufacturer wants to change its strategy and concentrate on new, future-oriented technologies.

The Taiwanese smartphone giant announced that it had developed its own crypto-wallet called “Zion”, so the user has his own crypto-wallet constantly on his mobile phone.

The Exodus One uses a secure enclave, which mainly serves to keep crypto-currency transactions safe in order to use all services around Bitcoin, Ethereum & Co. The so-called “Secure Enclave” of the HTC Exodus 1 is also protected according to HTC board member Phil Chen from the Android operating system. The SE stores private keys (private keys) for various cryptocurrencies, tokens, and other security-related data. The Social Key Recovery feature allows the Exodus user to recover their keys if they forget the keys or lose their smartphones.

Similarly, there is the so-called “Social Key Recovery” feature, which selects “trusted contacts” who all have to download a key management app. Then the seed is divided by means of secret release procedures and passed on to the selected contacts, so users can regain access to their keys, if necessary.

The Exodus 1 features a Qualcomm Snapdragon 845 processor with 6GB of RAM and 128GB of system memory. In addition, it is dust and waterproof according to IP68. With the 6-inch display in 18: 9 format you can enjoy a high-resolution Quad HD + resolution. It is also equipped with an 8-MP dual front camera and a 16/12-Mp dual main camera with zoom function. The battery capacity amounts to 3,500 mAh, much higher than for example from the iPhone X.

HTC – once a power player in the smartphone niche – has lost prestige in recent years. Competitors such as Apple and Samsung have gained market share, and Chinese competitors such as Huawei and Xiaomi are becoming ever stronger smartphone providers. The HTC Dream was the first commercial smartphone running Android in 2008. With a decline in sales and other industry constraints, HTC has tried to diversify its product range and capture the virtual reality market with the help of gaming firm “Steam”, “HTC Vive”. With the decline in sales and increasingly strong competitors, a large part of the global workforce was cut by around 21 percent.

But now clearly has a “game changer” ago. Chen told CNBC that the focus on Blockchain was part of the company’s strategy for smartphones that use intelligent software and keep sensitive information safe.

However, HTC is not alone in developing a blockchain smartphone. Start-up Sirin Labs has also developed a $ 1,000 worth of smartphone called Finney with a built-in crypto-wallet, which is expected to be released before November.

“I think they are trying to find a niche and show how new technologies can be integrated into smartphones for everyday use,” said Neel Shah, director of research at Counterpoint Research, to CNBC over the phone.

According to Shah, for HTC, early entry into blockchain technology could mean that many potential investors or Original Equipment Manufacturers (OEMs) come aboard. The price of 0.15BTC seems to be high initially, but it is appropriate because it is mainly intended to address customers in the crypto currency scene.

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